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Time To Save Up, Because IKEA Is Launching Its Own Apparel Line

Take all our money lah!


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Time To Save Up, Because IKEA Is Launching Its Own Apparel Line

Wear IKEA.


Who doesn't like IKEA, right?

Despite being just a furniture company, they have sucessfully managed to turn themselves into a lifestyle brand that every one seems to adore.


If you're a hardcore IKEA fan, then this would make you extremely happy.

Wear your favourite brand with pride

The Swedish homeware retailer is set to launch their very own apparel line.

According to its website, the apparel capsule will be called EFTERTRADA, and it will feature clothing items such as hoodies and T-shirts, as well as tote bags and many more.

The design of the apparels center around the iconic and very recognisable blue-and-yellow IKEA logo, as well as a barcode graphic that references the brand’s popular BILLY bookshelf.

For all you hoodie lovers out there.
IKEA fans will get the reference.
On top of that, you'll also find a range of IKEA-branded accessories such as umbrellas, towels and water bottles.

Top to toe IKEA.
IKEA-branded everything.
The brand said on their website that their apparel and tote bags are made of eco-friendly cotton.

"High end fashion brands have paid homage and brought IKEA’s design to the catwalk, whilst fake logo t-shirts are commonly seen in the streets of Tokyo. Now it’s time for the real thing with the launch of the ‘EFTERTRÄDA Collection’," IKEA said.

Hopefully coming soon to our shores soon.
While we know most of you are already on the verge of breaking your piggy banks for this collection, there's a bit of bad news: the collection will be launched and sold only at the newly-opened Harajuku store in Tokyo for now.

We don't know if they'll be bringing the collection to Malaysia anytime soon, but we'll keep you updated if we hear more.

In the meantime, if you have friends in Japan you can tumpang to buy, the collection will be going on sale on 31 July at the IKEA Japan website.

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